Member Network HORESTA has a substantial membership base of 2,300 hospitality and tourism businesses in Denmark, presenting a significant opportunity for tailored B2B solutions, industry-specific services, and membership enrichments.
Industry Focus As a key advocate for the hotel, restaurant, and tourism sectors, HORESTA's influence extends to shaping policies and securing growth for its members, making it a strategic partner for companies offering policy, consultancy, or operational support.
Economic Impact The Danish tourism industry contributes over 100 billion DKK and supports 120,000 jobs, indicating a robust market for travel technology, hospitality innovations, and tourism services that can align with HORESTA's initiatives.
Digital Presence HORESTA’s digital infrastructure and online engagement through platforms like YouTube and social media suggest opportunities to collaborate on digital marketing campaigns, online member resources, or tech-driven industry events.
Potential Synergies Considering similarities with organizations like Dansk Erhverv and DM, there is potential for strategic partnerships or joint initiatives focused on industry growth, member benefits enhancement, or policy advocacy that can broaden business reach.