Strategic Market Presence Horizon Forest Products operates across multiple states including North Carolina, South Carolina, Maryland, Texas, and Virginia, indicating significant regional market coverage. This broad geographic footprint offers sales opportunities by providing access to varied customer bases in the mid-Atlantic and southern markets, especially targeting professionals seeking high-quality hardwood products.
Experienced Inventory With over 75 years of industry experience, Horizon maintains one of the most comprehensive inventories of hardwood flooring and related accessories in the region. This depth of product offering positions them as a preferred supplier for clients needing rare, premium, or specialized hardwood materials, presenting potential for upselling and expanding product lines.
Customer Service Focus Horizon emphasizes exceptional customer service, which can be leveraged to build long-term relationships and gain repeat business. Their reputation for quality and hard-to-find products allows sales teams to target high-value customers and contractors seeking reliable and premium hardwood sources.
Growth and Promotion Recent leadership promotions and new hires demonstrate a company investing in talent and organizational growth. This focus on expansion indicates emerging opportunities for targeted sales approaches to new branches, team leaders, or key personnel involved in sourcing and procurement activities.
Technology Adoption Utilizing a range of digital tools such as WooCommerce and MySQL for operations, Horizon shows a commitment to technology integration in their processes. This digital infrastructure may facilitate streamlined communication and sales engagement, especially with clients leveraging e-commerce platforms and online ordering systems to procure hardwood products.