Acquisition History Horizon Group has a history of acquisitions (Essman/Research in 2017) and asset sales (to Vernon Research in 2026), indicating a dynamic strategic posture and potential willingness to partner or be acquired, which could signal openness to collaboration, joint ventures, or consulting partnerships.

Strategic Partnerships Recent and ongoing partnerships with APCO Worldwide (2026) and GOSH International (2025) show a pattern of collaborating with global firms on public opinion, research, and fundraising initiatives, presenting opportunities for joint bids, larger-scale projects, and access to broader client networks.

Diverse Market Focus As a women-led firm focused on nonprofit and corporate clients in Iowa, Horizon Group emphasizes diverse voices and community representation, suggesting sales opportunities in social impact programs, civic initiatives, and state/local government contracts seeking inclusive research and strategy services.

Tech and Delivery Utilizing a modern tech stack (WooCommerce, Microsoft 365, digital hosting, forms, and analytics tools) implies capability for scalable client engagement, online surveys, and data-driven insights—potential upsell opportunities in digital research platforms, analytics, and remote consulting delivery.

Financial Scale & Growth With reported revenue in the range of one to ten million and a lean employee base (11-50), Horizon Group presents mid-market sales potential for larger, multi-year research programs, strategic consulting, and expansion-focused engagements with government, nonprofits, and mid-size enterprises.