Insights

Expanding Global Reach Hotmart's presence across multiple countries including Brazil, Spain, Colombia, Mexico, the United States, France, and the Netherlands indicates a strong international footprint. This global reach opens opportunities for sales teams to target local markets with tailored content and expanded digital product offerings.

Diverse Content Ecosystem With over 200,000 content creators registered on the platform and a growing creator economy, there is significant potential to offer new tools, integrations, and monetization solutions that enhance creator engagement and revenue streams, thus increasing upsell opportunities.

Innovative AI Capabilities The acquisition of Reshape, a generative AI startup, suggests an emphasis on integrating advanced AI features into the platform. Sales opportunities exist in providing AI-driven marketing, content creation, or personalization solutions for enterprise clients seeking cutting-edge technology.

Financial Growth & Funding With revenues estimated between 250 million and 500 million dollars and a recent funding round of 127 million dollars, Hotmart is in a growth phase. This financial backing can be leveraged to introduce new products, expand sales teams, and pursue strategic partnerships targeted at high-growth market segments.

Strategic Industry Positioning Hotmart's leadership in the creator economy and a portfolio of recent acquisitions position it as a key player in digital content distribution and online education. Business development efforts can focus on collaborating with educational institutions, tech firms, and content providers to expand its product ecosystem and market penetration.

Hotmart Tech Stack

Hotmart uses 8 technology products and services including Hotmart, TikTok, Open Graph, and more. Explore Hotmart's tech stack below.

  • Hotmart
    Affiliate Advertising Networks
  • TikTok
    Audio, Video, Graphics
  • Open Graph
    Content Management System
  • Duda
    Content Management System
  • Jenkins
    Continuous Integration
  • Google BigQuery
    Data Warehousing
  • Angular
    Javascript Frameworks
  • iOS
    Programming Languages

Media & News

Hotmart's Email Address Formats

Hotmart uses at least 1 format(s):
Hotmart Email FormatsExamplePercentage
First.Last@hotmart.comJohn.Doe@hotmart.com
90%
First@hotmart.comJohn@hotmart.com
6%
FirstMiddleLast@hotmart.comJohnMichaelDoe@hotmart.com
2%
First.Middle@hotmart.comJohn.Michael@hotmart.com
2%

Frequently Asked Questions

Where is Hotmart's headquarters located?

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Hotmart's main headquarters is located at 1 Frederiksplein Amsterdam, North Holland 1017 xk Netherlands. The company has employees across 6 continents, including South AmericaEuropeNorth America.

What is Hotmart's official website and social media links?

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Hotmart's official website is hotmart.com and has social profiles on LinkedInCrunchbase.

What is Hotmart's NAICS code?

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Hotmart's NAICS code is 5415 - Computer Systems Design and Related Services.

How many employees does Hotmart have currently?

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As of February 2026, Hotmart has approximately 12K employees across 6 continents, including South AmericaEuropeNorth America. Key team members include Ceo & Co-Founder: J. P. R.Ceo: R. N.Ceo: M. A.. Explore Hotmart's employee directory with LeadIQ.

What industry does Hotmart belong to?

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Hotmart operates in the Technology, Information and Internet industry.

What technology does Hotmart use?

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Hotmart's tech stack includes HotmartTikTokOpen GraphDudaJenkinsGoogle BigQueryAngulariOS.

What is Hotmart's email format?

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Hotmart's email format typically follows the pattern of First.Last@hotmart.com. Find more Hotmart email formats with LeadIQ.

How much funding has Hotmart raised to date?

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As of February 2026, Hotmart has raised $127M in funding. The last funding round occurred on Mar 30, 2021 for $127M.

When was Hotmart founded?

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Hotmart was founded in 2011.

Hotmart

Technology, Information and InternetNorth Holland, Netherlands10001+ Employees

Impactar desde o dia um. Foi com essa certeza que João Pedro Resende e Mateus Bicalho fundaram a Hotmart em 2011. Nascemos como uma startup mineira e nos tornamos uma empresa global de tecnologia com soluções inovadoras que transformam conteúdos em negócios digitais de sucesso. 

Somos pioneiros e líderes da Creator Economy (Economia dos Criadores de Conteúdo), possibilitando que milhões de pessoas vivam de suas paixões, transformando sua audiência em clientes, suas habilidades em produtos, e sua influência em negócios. 

Hoje somos +1.700 Troopers (é assim que chamamos nossos colaboradores e colaboradoras) espalhados pelo Brasil, Espanha, Colômbia, México, Estados Unidos, França e Países Baixos, onde fica localizada a nossa sede. Somos talentos diversos, movidos por encorajar as pessoas a compartilharem seus conhecimentos e ganharem o mundo. E fazemos isso com Liberdade, Autonomia e Love. Já são +200 mil criadores de conteúdo, com vendas registradas em +188 países. Impactar, pra nós, é permitir sonhar, mas também realizar. É ver milhões de vidas serem transformadas. É fazer parte de uma verdadeira revolução no mercado digital, que está só começando. 

Nós somos a Hotmart. Nosso trabalho impulsiona e fortalece negócios digitais, gerando empregos, disseminando conhecimento e impactando de verdade!

Section iconCompany Overview

Headquarters
1 Frederiksplein Amsterdam, North Holland 1017 xk Netherlands
NAICS Code
5415 - Computer Systems Design and Related Services
Founded
2011
Employees
10001+

Section iconFunding & Financials

  • $127M

    Hotmart has raised a total of $127M of funding over 5 rounds. Their latest funding round was raised on Mar 30, 2021 in the amount of $127M.

  • $250M$500M

    Hotmart's revenue is estimated to be in the range of $250M$500M

Section iconFunding & Financials

  • $127M

    Hotmart has raised a total of $127M of funding over 5 rounds. Their latest funding round was raised on Mar 30, 2021 in the amount of $127M.

  • $250M$500M

    Hotmart's revenue is estimated to be in the range of $250M$500M

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