HRB Brands Email Format
ManufacturingConnecticut, United States11-50 Employees
HRB Brands is a mid-sized personal care product manufacturer based in Westport, Connecticut. It operates as a platform for strategic acquisitions, expanding its brand portfolio from ZEST in 2010 to BRUT, SURE, PERT, Infusium, Ammens, SeaBreeze and other well-known names. The company seeks to preserve each brand’s heritage while updating formulations to meet contemporary consumer preferences. HRB Brands positions itself within the North American personal care industry as a consolidator of established brands across multiple product categories, aiming to improve accessibility for fans and consumers. In 2024 the company was acquired by Sodalis Group, following prior ownership by Tengram Capital Partners, reflecting ongoing changes in its ownership and strategic direction.