Acquisition Strategy Hyland's has been acquired by Hildred Capital Partners, creating potential partnership opportunities for cross-selling products or leveraging shared resources.

Product Expansion With the recent launch of Hyland's Women's Health and Baby Skin Care collection, there is an opportunity to introduce these new product lines to existing customers or target new market segments.

Digital Marketing Initiatives The establishment of a TikTok channel and influencer program by Hyland's presents a chance to collaborate on marketing campaigns and engage with a younger demographic through social media.

Employee Engagement Recognition Being recognized as one of the best workplaces in the country signifies a positive company culture, potentially enhancing sales by showcasing the brand's commitment to employee satisfaction and quality products.

Competitive Positioning In comparison to similar companies like Nelsons and Newton Homeopathics, Hyland's revenue range and product offerings showcase a competitive edge that can be leveraged during sales discussions or marketing pitches.