Strategic Route Expansion Iberojet is actively expanding its Caribbean and European connectivity with recent announcements of direct flights between San Salvador and Madrid/Barcelona (Sept 14, 2026), and Madrid to Santiago de Cuba (Nov 11, 2022). This signals growing demand for long-haul leisure travel and opportunities to partner on packaged itineraries, loyalty programs, and group travel.

Direct B2B Channels As the airline operates within the Ávoris tour operator ecosystem, it serves TTOOs, Ávoris and third-party companies, offering opportunities to upsell bundled travel products, exclusive charter options, and co-branded vacation packages targeting leisure travelers and corporate groups.

Sustainability & Innovation Collaborations such as the Zamna identity infrastructure partnership and sustainable in-flight offerings (vegan menu partnership with Heura Foods) indicate a commitment to security, passenger experience, and ESG-aligned services, presenting openings for sustainability-focused corporate deals, eco-packaged trips, and ESG marketing collaborations.

Tech-Driven Growth A technology stack including Google Cloud, analytics tools, and customer data platforms suggests robust data capabilities for personalized marketing, dynamic packaging, and targeted campaigns aimed at high-value leisure segments and corporate travel buyers.

Scaled Leisure Focus With a modern long-haul fleet and a clear emphasis on making flights part of a vacation experience, there is potential to expand premium leisure offerings, loyalty engagement, and multi-destination itineraries in collaboration with Ávoris’s vast network of hotels, agencies, and tour operators to capture shared travel demand.