Growth through Innovation Icon Parking has demonstrated a commitment to modernization by partnering with Mako Networks to upgrade its distributed network and deploying 5,000 EV chargers across its locations, indicating a strong focus on integrating new technology and expanding sustainable infrastructure.

Strategic Ownership Following its acquisition by Arkview Capital in 2023, Icon Parking is positioned for scaling operations, presenting opportunities for collaborative growth and investment in strategic initiatives tailored to expand market share in NYC.

Market Leadership As the largest private operator of public parking in New York City with nearly 200 locations, Icon Parking offers a broad customer base and multiple touchpoints for partnership opportunities in hospitality, retail, and municipal sectors.

Technology Adoption Icon's use of advanced booking engines and digital tools signals a digital-first approach, opening possibilities for innovative service offerings, enhanced automation, and data-driven solutions that could appeal to tech-forward clients.

Sustainable Initiatives With recent deployment of EV charging stations, Icon Parking is aligning with market trends toward sustainability, creating potential sales avenues in green technology, sustainable transportation, and corporate sustainability programs.