Strategic Acquisitions Icreon recently acquired leading composable commerce consultancy ChangeCX, indicating a focus on expanding capabilities and market share. This presents an opportunity for sales teams to target clients seeking comprehensive digital solutions for their business needs.
Key Executive Appointments With the appointment of Kenneth Parks as Chief Growth Officer, Ted Bray as Managing Director for North America, and Thayer Joyce as Senior VP of Client Solutions, Icreon is strengthening its leadership team to drive growth and innovation. This signals potential openings for sales professionals to engage with key decision-makers and influencers in the organization.
Recognition & Awards Icreon received the 2022 Sitecore Partner Award in Delivery Excellence, showcasing their commitment to high-quality digital experiences. Leveraging this recognition, sales teams can emphasize Icreon's expertise and accolades to build credibility and attract clients looking for top-tier digital solutions.
Industry Partnerships By partnering with ChangeCX, Icreon is poised to deliver future-focused commerce and content experiences. Sales representatives can leverage this strategic partnership to offer integrated solutions that combine digital customer experience expertise with omnichannel commerce capabilities, appealing to clients aiming for a seamless business ecosystem.
Tech Expertise With a tech stack that includes Cloudflare, Marketo, and Microsoft Azure, Icreon demonstrates a strong technical foundation. Sales professionals can use Icreon's tech capabilities as a selling point to attract clients seeking cutting-edge solutions backed by robust infrastructure and innovative tools.
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