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Insights

Market leadership Identify cross-sell opportunities across the Golden Heights portfolio (Guldfynd, Hallbergs Guld, Albrekts Guld) to leverage their combined market reach in Sweden and explore joint promotions, loyalty programs, or exclusive collections.

Expansion & footprint Target store-level expansion and underpenetrated regions where Guldfynd, Hallbergs Guld, or Albrekts Guld have limited presence; propose partnerships or pop-up concepts to accelerate growth and capitalize on brand strength.

Digital empowerment Capitalize on their technology stack (Microsoft 365, Dynamics AX, Analytics) to offer integration-ready CRM, marketing automation, and data-driven merchandising solutions that streamline operations and boost online-to-offline sales.

Financial growth With revenue in the lower-mid range and a sizable employee base, present scalable solutions for inventory optimization, supplier finance, and cost-to-serve reductions to improve gross margins across multiple banner brands.

International synergies Leverage the Finland-based portfolio (Kultajousi, Westerback, Alexander Tillander) to propose cross-border programs, shared supplier networks, and unified branding initiatives that unlock regional synergies and new revenue streams.

Iduna AB Tech Stack

Iduna AB uses 8 technology products and services including Meta, Apple iCloud Mail, Microsoft 365, and more. Explore Iduna AB's tech stack below.

  • Meta
    Advertising
  • Apple iCloud Mail
    Email
  • SendGrid
    Email Delivery
  • Microsoft Dynamics AX
    Enterprise Resource Planning
  • Adobe Creative Suite
    Visualisation Software
  • Google Analytics
    Web Analytics
  • Nginx
    Web Servers

Iduna AB's Email Address Formats

Iduna AB uses at least 4 email formats:
Iduna AB Email FormatsExamplePercentage
First.Last@iduna.seJohn.Doe@iduna.se
93%
First-L@iduna.seJohn-D@iduna.se
3%
First_L@iduna.seJohn_D@iduna.se
2%
Last.First@iduna.seDoe.John@iduna.se
2%

Frequently Asked Questions

What is Iduna AB's phone number?

Minus sign iconPlus sign icon You can contact Iduna AB's main corporate office by phone at
+46-340-59-5****
. For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is Iduna AB's official website and social media links?

Minus sign iconPlus sign iconIduna AB's official website is iduna.se and has social profiles on LinkedIn.

How much revenue does Iduna AB generate?

Minus sign iconPlus sign icon As of August 2026, Iduna AB's annual revenue is estimated to be $1M - $10M.

What is Iduna AB's SIC code and NAICS code?

Minus sign iconPlus sign iconIduna AB's SIC code is 5947 - Gift, Novelty, and Souvenir Shops and NAICS code is 44-45 - Retail Trade.

How many employees does Iduna AB have currently?

Minus sign iconPlus sign iconAs of August 2026, Iduna AB has approximately 345 employees across 1 continents, including Europe. Key team members include Cio: A. M., Chief Financial Officer: M. W. and Chief Information Officer: M. S. Explore Iduna AB's employee directory with LeadIQ.

What industry does Iduna AB belong to?

Minus sign iconPlus sign iconIduna AB operates in the Retail industry.

What technology does Iduna AB use?

Minus sign iconPlus sign iconIduna AB's tech stack includes Meta, Apple iCloud Mail, Microsoft 365, SendGrid, Microsoft Dynamics AX, Adobe Creative Suite, Google Analytics and Nginx.

What is Iduna AB's email format?

Minus sign iconPlus sign iconIduna AB's email format typically follows the pattern of First.Last@iduna.se. Find more Iduna AB email formats with LeadIQ.
Iduna AB logo

Iduna AB

RetailHalland, Sweden201-500 Employees

Iduna AB is a Swedish retail company focused on jewelry and related goods, based in Varberg, Halland. It is part of Golden Heights koncernen, a market-leading group in Sweden for jewelry and jeweler's supplies, which operates Guldfynd, Hallbergs Guld and Albrekts Guld, and has expanded with Lyxxa at Väla Helsingborg since 2015. The group's assortment covers gold, silver and bijouterier, with watches and gift articles complementing the core offerings, and it reaches customers through a nationwide network of 118 Guldfynd, 32 Hallbergs Guld and 36 Albrekts Guld stores. The Golden Heights koncernen includes a Finnish arm with Kultajousi (70 stores) and Westerback and Alexander Tillander (one store each), illustrating cross-border operations. Within this structure, Iduna AB contributes to a large-scale jewelry retail platform serving customers seeking precious metals, finished jewelry, timepieces and related gifts across Sweden.

Section iconCompany Overview

Phone number
+46-340-59-5****
Website
iduna.se
SIC Code
5947 - Gift, Novelty, and Souvenir Shops
NAICS Code
44-45 - Retail Trade
Employees
201-500

Section iconFunding & Financials

  • $1M - $10M

    Iduna AB's revenue is estimated to be in the range of $1M - $10M

Company Leadership

  • Cio at Iduna AB
    A. M.
    Cio
    Mobile Phone
  • Chief Financial Officer at Iduna AB
    M. W.
    Chief Financial Officer
    Mobile Phone
  • Chief Information Officer at Iduna AB
    M. S.
    Chief Information Officer
    Mobile Phone
  • Chairman Of The Board at Iduna AB
    S. W.
    Chairman Of The Board
    Mobile Phone
  • Controller at Iduna AB
    S. M.
    Controller
    Mobile Phone

Employee Directory

  • Brand Manager at Iduna AB
    P. R.
    Brand Manager
    Mobile Phone
  • Client Manager/Chef För Värderingsverksamheten at Iduna AB
    L. L.
    Client Manager/Chef För Värderingsverksamheten
    Mobile Phone
  • Product Manager at Iduna AB
    L. C.
    Product Manager
    Mobile Phone
  • Store Manager at Iduna AB
    J. W.
    Store Manager
    Mobile Phone
  • Ecommerce Manager at Iduna AB
    M. E.
    Ecommerce Manager
    Mobile Phone

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