Distributor Expansion Opportunity to engage with a rapidly expanding dealer network across the UK and new international markets, leveraging their recent distributor partnerships (SB Trailers, SBS Ltd) and South America expansion to drive regionalOEM and aftersales collaboration.

New Product Rollout Target sales strategies around the new Hbeco Horsebox launched in 2024 and the April 2026 trailer range release to qualify potential customers who upgrade or replace existing trailers, offering bundled maintenance or financing.

Growth Markets Capitalize on office expansion into South America and 50 new roles to position sales in emerging markets, identifying local distributors, service partners, and parts supply needs to support regional customers.

Service & Support Develop service contracts, parts packages, and retrofitting options for existing Ifor Williams trailers through the distributor network to drive recurring revenue and higher lifetime value.

Cross-Sell Opportunities Leverage a broad trailer portfolio (livestock, horsebox, plant, flatbed, tipping, box van, camping) to cross-sell complementary models and upgrades to current customers, including unbraked and towing solutions for expanding fleets.