Insights

Strategic Focus Imaginary concentrates on early-stage opportunities at the intersection of retail and technology in Europe and the US, making it a potential partner for startups and platforms aiming to scale omni-channel retail tech ventures.

Active Portfolio Growth Recent investments across consumer brands, food tech, and media indicate a preference for high-growth, consumer-facing opportunities with strong branding and distribution potential, suggesting openings for co-investment or strategic partnerships.

Tech Enablement A tech stack including Looker, WordPress, Google Workspace, and cloud collaboration tools implies comfort with data-driven decision making and scalable digital operations, presenting opportunities for analytics, marketing tech, and ops automation collaborations.

Scale Readiness Companies in Imaginary’s orbit are pursuing significant fundraising rounds (Series A to Series B) and product line expansion, signaling readiness for services that accelerate go-to-market, supply chain optimization, and retail distribution.

Industry Networking Participation in notable funding rounds with co-leads and well-known investors suggests strong deal flow and credibility, enabling introductions to co-investors, advisory boards, and strategic partners seeking synergistic retail-tech ventures.

Similar companies to Imaginary

Imaginary Tech Stack

Imaginary uses 8 technology products and services including Xero, Looker, WordPress, and more. Explore Imaginary's tech stack below.

Media & News

Imaginary's Email Address Formats

Imaginary uses at least 4 email formats:
Imaginary Email FormatsExamplePercentage
First@imaginary.coJohn@imaginary.co
80%
Last@imaginary.coDoe@imaginary.co
8%
FL@imaginary.coJD@imaginary.co
8%
LF@imaginary.coDJ@imaginary.co
4%

Frequently Asked Questions

What is Imaginary's official website and social media links?

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Imaginary's official website is imaginary.co and has social profiles on LinkedIn.

How much revenue does Imaginary generate?

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As of October 2026, Imaginary's annual revenue is estimated to be $25M - $50M.

What is Imaginary's NAICS code?

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Imaginary's NAICS code is 52391 - Miscellaneous Intermediation.

How many employees does Imaginary have currently?

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As of October 2026, Imaginary has approximately 34 employees across 5 continents, including North America, Europe and Asia. Key team members include Partner: N. B., Owner: C. F. and Investment Scout: C. H. Explore Imaginary's employee directory with LeadIQ.

What industry does Imaginary belong to?

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Imaginary operates in the Venture Capital and Private Equity Principals industry.

What technology does Imaginary use?

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Imaginary's tech stack includes Xero, Looker, WordPress, Google Workspace, Microsoft 365, BMC Remedy, WP Engine and Adobe Creative Suite.

What is Imaginary's email format?

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Imaginary's email format typically follows the pattern of First@imaginary.co. Find more Imaginary email formats with LeadIQ.

When was Imaginary founded?

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Imaginary was founded in 2017.
Imaginary logo

Imaginary

Venture Capital and Private Equity PrincipalsNew York, United States11-50 Employees

Imaginary is a venture capital firm that concentrates on early-stage opportunities at the convergence of retail and technology. The firm operates across Europe and the United States, seeking to engage with consumer-oriented, technology-enabled retail ideas. It is based in New York City and maintains a small to mid-sized team, reflecting a focused, specialized approach within the industry.

Within the broader venture capital and private equity landscape, Imaginary positions itself as a dedicated participant in early-stage retail-tech opportunities. The organization emphasizes cross-border engagement between European and North American markets.

Section iconCompany Overview

NAICS Code
52391 - Miscellaneous Intermediation
Founded
2017
Employees
11-50

Section iconFunding & Financials

  • $25M - $50M

    Imaginary's revenue is estimated to be in the range of $25M - $50M

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