Expansion into US Market Immunovia is actively preparing to launch its pancreatic cancer diagnostic test PancreaSure in the United States in the second half of 2025. This presents a significant opportunity for sales teams to engage with hospital networks, biotech firms, and healthcare providers interested in innovative early detection tools.
Strategic Facility Relocation The company has recently moved its U.S. laboratory and headquarters to North Carolina's Research Triangle Park, a major biotech hub. This shift facilitates closer collaboration with local research institutions and biotech firms, opening doors for partnership and sales opportunities in diagnostics and medical research services.
Focused Oncology Innovation Immunovia specializes in highly accurate blood tests for early pancreatic cancer detection, which aligns with the growing trend toward precision medicine and early intervention. Sales efforts can target oncology clinics, diagnostic labs, and healthcare providers seeking advanced tumor detection technologies.
Investment & Growth Outlook With a revenue range of $10M to $25M and recent funding of $4.5M, Immunovia appears poised for growth and product expansion. This funding indicates an openness to strategic partnerships and sales of their diagnostic solutions to expand their market reach.
Key Leadership Changes Recent leadership updates, including the appointment of Dr. Lisa Ford as Clinical Laboratory Director and Norma Alonzo Palma as Vice President of Clinical and Medical Affairs, signal a focus on strengthening clinical validation and commercial scaling—ideal touchpoints for aligning sales strategies with their growth trajectory.