Insights

Strong Market Presence In The Swim has established a significant footprint in the chemical manufacturing industry with annual revenues between $50M and $100M, indicating ample revenue streams that can support targeted upselling and new product introductions.

Customer Loyalty Focus The company's long-standing commitment to high customer satisfaction and quality products presents opportunities to cross-sell complementary pool supplies and enhance customer retention through personalized offers.

Digital Commerce Capabilities With an advanced tech stack including Salesforce, Oracle Commerce, and Salesforce Commerce Cloud, In The Swim is well-positioned to implement data-driven marketing strategies and improve online sales engagement.

Expansion Potential Given its growth history from a garage startup to a notable industry player, there is potential for expanding product lines or market reach, especially in the growing swimming pool and recreational sector.

E-commerce Optimization The company's use of tools like Visual Website Optimizer and PayPal suggests openness to digital enhancement, providing avenues for implementing targeted promotions, improving checkout experience, and increasing conversion rates.

Similar companies to In The Swim Discount Pool Supplies & Equipment

In The Swim Discount Pool Supplies & Equipment Tech Stack

In The Swim Discount Pool Supplies & Equipment uses 8 technology products and services including Criteo, Visual Website Optimizer, Salesforce, and more. Explore In The Swim Discount Pool Supplies & Equipment's tech stack below.

Criteo
Advertising
Visual Website Optimizer
Analytics
Salesforce
Customer Relationship Management
Oracle Commerce
E-commerce
Salesforce Commerce Cloud
E-commerce
PayPal
Payment Processing
PHP
Programming Languages
Google Plus
Widgets

Media & News

In The Swim Discount Pool Supplies & Equipment's Email Address Formats

In The Swim Discount Pool Supplies & Equipment uses at least 1 format(s):

In The Swim Discount Pool Supplies & Equipment Email Formats	Example	Percentage
FLast@intheswim.com	JDoe@intheswim.com	84%
Last@intheswim.com	Doe@intheswim.com	14%
F.Last@intheswim.com	J.Doe@intheswim.com	1%
First.Last@intheswim.com	John.Doe@intheswim.com	1%

Frequently Asked Questions

Where is In The Swim Discount Pool Supplies & Equipment's headquarters located?

In The Swim Discount Pool Supplies & Equipment's main headquarters is located at 320 Industrial Dr, West Chicago, Illinois 60185, US. The company has employees across 3 continents, including North AmericaEuropeOceania.

What is In The Swim Discount Pool Supplies & Equipment's official website and social media links?

In The Swim Discount Pool Supplies & Equipment's official website is intheswim.com and has social profiles on LinkedIn Crunchbase.

How much revenue does In The Swim Discount Pool Supplies & Equipment generate?

As of October 2025, In The Swim Discount Pool Supplies & Equipment's annual revenue is estimated to be $22M.

What is In The Swim Discount Pool Supplies & Equipment's NAICS code?

In The Swim Discount Pool Supplies & Equipment's NAICS code is 325 - Chemical Manufacturing.

How many employees does In The Swim Discount Pool Supplies & Equipment have currently?

As of October 2025, In The Swim Discount Pool Supplies & Equipment has approximately 201 employees across 3 continents, including North AmericaEuropeOceania. Key team members include Co-Founder: W. H.Owner: A. R.Business Manager / Owner: C. G.. Explore In The Swim Discount Pool Supplies & Equipment's employee directory with LeadIQ.

What industry does In The Swim Discount Pool Supplies & Equipment belong to?

In The Swim Discount Pool Supplies & Equipment operates in the Chemical Manufacturing industry.

What technology does In The Swim Discount Pool Supplies & Equipment use?

In The Swim Discount Pool Supplies & Equipment's tech stack includes CriteoVisual Website OptimizerSalesforceOracle CommerceSalesforce Commerce CloudPayPalPHPGoogle Plus.

What is In The Swim Discount Pool Supplies & Equipment's email format?

In The Swim Discount Pool Supplies & Equipment's email format typically follows the pattern of FLast@intheswim.com. Find more In The Swim Discount Pool Supplies & Equipment email formats with LeadIQ.

In The Swim Discount Pool Supplies & Equipment

Chemical ManufacturingUnited States201-500 Employees

In The Swim was founded in 1982 by a husband and wife team. Shipping chlorine from the back of their garage and taking orders on their front porch, they began to have a vision that this could be something big.

As the quantities of their orders increased, so did the loyalty of their customers. Before long, In The Swim relocated to a larger facility and hired their first employees to answer the phone. As In The Swim’s customers grew in number, so did the product selection.

The one constant factor of In The Swim’s growth has been maintaining the highest level of customer satisfaction through its dedication to quality products at the best possible prices and its commitment to the highest level of customer service.