Market Expansion ISR has a strong global leadership position in survival swimming with a vast network of independent instructors and multiple corporate partnerships. This presents a sales opportunity to expand training programs, certified instructor partnerships, and licensing in new regions or markets where drowning prevention is a focus.

Partnership Growth Recent regional partnerships such as the City of Yuma collaboration indicate interest from public entities and local governments. Leverage this to pitch municipal programs, school partnerships, and community safety initiatives that fund or sponsor ISR lessons for at‑risk populations.

Sustainability & Safety Not One More Child Drowns mission aligns with safety, health, and child welfare buyers. Opportunities exist to position ISR as a safety accreditation partner for aquatic facilities, daycares, and parent-focused healthcare providers seeking measurable drowning-prevention outcomes.

Education & Content With a long track record and a quick reference guide, there is potential to upsell continuing education for instructors, certify installable safety materials for facilities, and licensing of ISR curricula to childcare networks and swim schools seeking standardized survival training.

Scale & Technology The tech stack shows cloud and web-based assets supporting broad reach. There is an opportunity to offer enhanced digital training platforms, tele-instruction, and data-driven outcomes reporting to partners, schools, and municipalities to improve adoption and measurable impact.