Local Infiniti Target local marketing and service partnerships for INFINITI of Lexington, leveraging their neighborhood focus and small to mid-size team to tailor location-specific campaigns and promotions.

Digital Advertising Capitalize on their active digital ad tech stack (Google Ads, Microsoft Advertising, The Trade Desk, Amazon Advertising, Simpli.fi) to propose advanced media buying, retargeting, and data-driven creative services.

Revenue Scale With estimated revenue of 10–25 million and a lean staff, present scalable B2B solutions that improve efficiency, CRM integration, and automation to boost sales velocity without overburdening resources.

Competitive Position Position as a cost-effective alternative to larger dealers like CarMax by offering personalized service, targeted campaigns, and flexible financing or warranty options to capture market share in the Lexington area.

Tech Enablement Highlight opportunities to optimize data analytics and customer insights using their existing tech stack and AWS infrastructure to enhance lead quality, reporting, and omnichannel experiences.