Luxury events High-end corporate events, weddings, and special gatherings on Lake St. Clair and the Detroit River indicate a ready market for premium event services and venues; target corporate planners and wedding coordinators with tailored packages and exclusive experiences.

Growing capacity Current event range supports 25 to 300 guests, suggesting opportunities to upsell multi-boat collaborations, larger corporate conferences, and expanded wedding packages or festival-style onboard experiences.

Distinct culinary Award-winning, fresh-ingredient cuisine can be a differentiator in proposals; develop menus for themed experiences, tasting events, and partner with luxury caterers to broaden portfolio and cross-sell to potential clients.

Regional focus Winner in Michigan with a strong local brand; pursue partnerships with Detroit-area hotels, venues, and tourism boards, as well as persistence in referrals from corporate travel and luxury lifestyle networks.

Digital presence Utilize existing tech footprint (Google tracking, maps, tag manager) to optimize lead capture, retargeting, and event-specific landing pages; implement targeted outreach campaigns to corporate and wedding decision-makers in Southeast Michigan.