Innovative Travel Marketing Employee Directory
Advertising ServicesNew Jersey, United States11-50 Employees
Innovative Travel Marketing (ITM) is a Parsippany, New Jersey-based advertising services firm founded in 1992. The company specializes in strategic media planning and buying for the hospitality sector, using barter as a financial tool to help clients expand their marketing budgets and grow direct business and profitability. ITM collaborates with client teams to support hotel brand marketing and public relations campaigns, aiming to simplify a sophisticated process and improve advertising efficiency. ITM targets hotels and other hospitality clients seeking to maximize their advertising impact. The firm emphasizes experience in hotel sales and marketing and has earned industry recognition, including HSMAI awards for extraordinary minds in hospitality sales, marketing, and revenue optimization, as well as a community service honor associated with its hospitality fund.