Audiences expansion Inscape has launched Inscape Audiences to tackle audience fragmentation, presenting a sales opportunity to offer integrated audience segmentation and activation across advertisers, publishers, agencies, and platforms.

Local and national reach Partnerships with Locality to provide viewing data across national and local linear TV and streaming create a path to sell geo-targeted or region-specific measurement and attribution services.

Currency-grade data With 22 million opt-in TVs and currency-grade ACR data, there is a strong value proposition for advertisers and measurement platforms seeking high-fidelity, device-level insights for attribution and media mix modeling.

Emmy-recognized tech Emmy-winning ACR technology signals credibility and innovation, supporting sales pitches to larger brands and agencies seeking proven, award-winning measurement capabilities.

Cross-format coverage Coverage across linear, streaming, on-device, and external devices enables unified measurement offerings and cross-format campaigns, appealing to customers pursuing holistic TV and OTT attribution.