Institute for Creative Integration Employee Directory
Design ServicesCalifornia, United States2-10 Employees
The Institute of Creative Integration (ICI) was founded by Shin Sano. Combining his experience in corporate design at Toyota and human-centered research at Illinois Institute of Technology's Institute of Design, Shin Sano wanted to create an organization that could transform rich consumer insights into design-driven innovation. With a human-centered approach, ICI identifies opportunities that translate to products and services relevant to people's everyday lives. Bridging right and left-brain thinking, ICI integrates market and business needs with robust design language and trend insights. With a depth of knowledge in Japanese and American cultures, the Institute for Creative Integration is in a unique position to strategically serve both these complex markets.