Expanding Curriculum Offerings The launch of the new public speaking video product indicates IEW's commitment to diversifying its educational resources, presenting opportunities to cross-sell related curriculum packages and expanding their reach within existing client schools and districts.
Strategic Partnerships Partnerships with institutions such as Hillsdale College and Christian Halls International suggest strong collaborative channels, which can be leveraged to promote new training programs, joint offerings, and customized solutions to targeted educational markets.
Targeted Market Segments With a focus on students from gifted, special needs, and English language learner backgrounds, there is potential to develop specialized modules or services tailored to these niche markets, increasing customer engagement and retention.
Digital Presence & Marketing The use of robust online marketing tools like AdRoll and StackAdapt suggests that IEW is adept at digital advertising, providing opportunities for targeted outreach campaigns to schools, teachers, and parents to promote new products and services.
Stable Revenue Base Generating between 25 million and 50 million dollars in revenue, IEW has a strong financial foundation, enabling investment in new product development, technology enhancements, and market expansion initiatives to grow sales further.