Group Purchasing The IFD model centers on pooling procurement across a network of wholesale flower distributors to secure better pricing and terms for members and clients, presenting an opportunity to sell procurement platforms, supplier onboarding, contract management, and analytics services that optimize spend and supplier performance.

Digital Modernization With a Joomla based site and reliance on Google Workspace and analytics tools, there is an opportunity to offer modernization including CMS migration to modern platforms, marketing automation, SEO and SEM support, and integrated analytics to boost member visibility and client lead generation.

Analytics ROI The existing use of Google Analytics, Tag Manager and Search Console indicates readiness for advanced data consulting, offering dashboards, ROI reporting for campaigns and procurement savings, attribution modeling, and closed loop reporting to demonstrate value to members and their clients.

Growth Partnerships The group model thrives on collaboration, presenting opportunities to expand membership, add supplier partners, and create exclusive offers across the United States. Propose B2B partnerships, private label programs, and supplier relationship management services to deepen market reach.

Lean Scale With a lean team and mid range revenue, there is a need for scalable tools and processes. Offer cloud based procurement software, supplier onboarding automation, and standardized marketing assets to enable faster onboarding of new members without increasing headcount.