Community Partnerships Strong local engagement through annual gift drives and partnerships with Children & Families of Iowa, LifeServe Blood Center, and community events. Opportunity: propose targeted sponsorship packages, charity-driven campaigns, and cross-promotions with local nonprofits to raise brand awareness and drive ticket/merch revenue.

Major Facility Footprint Home games at Wells Fargo Arena in downtown Des Moines suggest high local foot traffic and potential for venue-based activations, in-stadium advertising, and experiential marketing during games. Opportunity: offer in-arena sponsorships, digital signage, and fan engagement tech demos to monetize game days.

Digital & Data Readiness Tech stack includes Google AdSense, Snowplow, AWS, Cloudflare, and marketing tools, indicating baseline digital maturity and data collection capabilities. Opportunity: propose data-driven marketing services, analytics partnerships, and targeted digital campaigns to grow audience and sponsorship value.

Leadership & Growth Experienced leadership with a long-standing presence since 1995 and a dedicated General Manager since 2021. Opportunity: position high-touch sponsorship programs, executive-level introductions, and tailored partnership structures that align with organizational growth goals.

Financial Scale & Fit Revenue in the $1M-$10M range places the team as a mid-market partner with similar teams in the sector, suggesting a balanced budget for scalable sponsorships and service packages. Opportunity: customize affordable multi-channel sponsorships, co-branded campaigns, and merchandise collaborations aligned with comparable teams.