Global growth IPREX operates a global network of independent PR agencies across 100+ markets with more than 2,000 professionals and recent expansions in Chicago, Milan and Las Vegas, signaling opportunities to offer scaled, cross-market campaigns and regional partnerships for multinational clients.

Leadership changes Frequent leadership updates including a new Americas Regional President and Global President indicate a people-driven, relationship-focused environment where sponsorships, executive-level PR programs, and enterprise-wide communications services can be aligned with client leadership transitions.

Partnership model IPREX emphasizes a collaborative partner ecosystem with robust program management, rigorous quality reviews, and shared best practices, creating a selling point for clients seeking cohesive multi-agency campaigns and transparent governance across markets.

Digital & tech stack A tech-forward toolkit featuring Adobe, Qualtrics, Google, MySQL and other platforms supports data-driven campaigns, measurement, and cross-market analytics, offering opportunities to upsell advanced insights, dashboards, and survey-driven storytelling services.

Executive development IPREX leadership development events and a Cohort Programme signal a focus on capability building and talent, presenting sales angles for clients investing in internal comms, employee engagement, and long-term PR capability development programs.