abrasion protection Target manufacturers and operators in oil sands and tailings segments seeking durable, wear-resistant pipe linings. Iracore’s history of urethane-lined pipe positions it as a specialist for extreme abrasion and corrosion challenges.

industrial focus Leverage Iracore’s niche in heavy-duty pipeline coatings to pursue OEMs and construction firms serving mining, energy, and slurry transport projects where uptime and lifetime cost reductions are critical.

growth potential With revenue in the low to mid single digits and a long-standing global reputation, there is opportunity to scale via partnerships, project-based sales, and regional distributors to expand reach in high-demand industrial sectors.

technical advantage Emphasize the company’s chemists and engineers, urethane lining heritage, and advanced coating techniques to differentiate from generic liners when responding to bids requiring specialized material science and long-term performance.

digital readiness Utilize Iracore’s tech stack and online presence to nurture inbound leads, showcase case studies, and coordinate with potential customers through digital marketing, SEO, and targeted content addressing abrasion and corrosion challenges.