Market Focus ISM specializes in sports and entertainment, enabling brands to reach local viewers and stadium fans with targeted campaigns. This positions sales efforts toward teams, leagues, venues, and event sponsors seeking on site and at home activations.

Programmatic Platform The company offers a pioneering programmatic platform for digital out of home combined with proximity solutions, enabling scalable, measurable campaigns at live events. Pitch to brands wanting localized, real time activations across venues and DOOH networks.

Privacy Personalization The secure and private face recognition capability enables personalized fan experiences while emphasizing safety and consent. Can be marketed to advertisers and venues as a way to deepen loyalty without compromising privacy.

Growth Potential A past partnership with Radius Networks demonstrates ISM can collaborate with technology partners and expand its reach. With a mid size team and mid market revenue, there is room to target brands, agencies, and venue operators for larger activations and national programs through programmatic channels.

Scalable Infrastructure The tech stack based on AWS and modern web tech supports reliable performance during peak event traffic. This can reassure enterprise advertisers and venues about uptime data security and scalable deployments across multiple venues.