LeadIQ logo
Learn more at LeadIQ.com

Insights

Independent Public Media It Works Group positions itself as the leading independent agency in Public Media, signaling a potential collaboration with brands seeking neutral, unbiased media planning and buying in OOH, DOOH, mobile, and digital formats.

Tech-Driven Targeting The company emphasizes data- and geo-based technologies to optimize media strategies, presenting opportunities to offer advanced analytics, geolocation data services, and programmatic enhancements to improve location-relevant campaigns.

Regional Focus With a Germany-centric focus on how brands communicate in public spaces, there is potential to partner on national or regional campaigns that leverage local insights and mobility trends for high-relevance, right-place-right-time activations.

Growth and Hiring Revenue is in a mid-range bracket and headcount is moderate, indicating room to scale services, add specialized capabilities (e.g., DOOH optimization, data partnerships), and expand through strategic alliances with complementary agencies or tech providers.

Existing Tech Stack Utilizes WordPress, Microsoft 365, Azure, Intune, Brevo, Vimeo, Adobe Creative Suite, and Confluence, suggesting opportunities to upsell integrations, workflow automations, CRM/marketing automation enhancements, and cloud-based collaboration tooling.

Similar companies to It Works Group

It Works Group Tech Stack

It Works Group uses 8 technology products and services including WordPress, Microsoft 365, Microsoft Intune, and more. Explore It Works Group's tech stack below.

It Works Group's Email Address Formats

It Works Group uses at least 3 email formats:
It Works Group Email FormatsExamplePercentage
First@4itworks.comJohn@4itworks.com
60%
FLast@4itworks.comJDoe@4itworks.com
40%
Last@itworksgroup.deDoe@itworksgroup.de
100%

Frequently Asked Questions

What is It Works Group's official website and social media links?

Minus sign iconPlus sign iconIt Works Group's official website is itworksgroup.de and has social profiles on LinkedIn.

How much revenue does It Works Group generate?

Minus sign iconPlus sign icon As of October 2026, It Works Group's annual revenue is estimated to be $10M - $25M.

What is It Works Group's SIC code and NAICS code?

Minus sign iconPlus sign iconIt Works Group's SIC code is 8742 - Management Consulting Services and NAICS code is 541613 - Marketing Consulting Services.

How many employees does It Works Group have currently?

Minus sign iconPlus sign iconAs of October 2026, It Works Group has approximately 80 employees across 3 continents, including Europe, North America and Asia. Key team members include Cfo: M. B., Head Of Planning & Buying: N. K. and Founder: E. D. Explore It Works Group's employee directory with LeadIQ.

What industry does It Works Group belong to?

Minus sign iconPlus sign iconIt Works Group operates in the Advertising Services industry.

What technology does It Works Group use?

Minus sign iconPlus sign iconIt Works Group's tech stack includes WordPress, Microsoft 365, Microsoft Intune, Brevo, Microsoft Azure, Vimeo, Adobe Creative Suite and Atlassian Confluence.

What is It Works Group's email format?

Minus sign iconPlus sign iconIt Works Group's email format typically follows the pattern of First@4itworks.com. Find more It Works Group email formats with LeadIQ.

When was It Works Group founded?

Minus sign iconPlus sign iconIt Works Group was founded in 1997.
It Works Group logo

It Works Group

Advertising ServicesNorth Rhine-Westphalia, Germany51-200 Employees

It Works Group is described as a leading independent agency in Public Media, based in Düsseldorf, Germany. The firm addresses how brands should communicate in public spaces to stay relevant amid rising mobility and connected lifestyles. Using data- and geolocation-based insights, it designs integrated media strategies across out-of-home, digital-out-of-home, mobile, and digital advertising formats, coordinating location, media mix, and timing for campaigns.

The company serves both agencies and advertisers, offering services from consulting and optimization through booking and monitoring, with neutral, independent support. Based in North Rhine-Westphalia, it maintains a website at itworksgroup.de and shares updates through a monthly newsletter.

Section iconCompany Overview

Website
itworksgroup.de
SIC Code
8742 - Management Consulting Services
NAICS Code
541613 - Marketing Consulting Services
Founded
1997
Employees
51-200

Section iconFunding & Financials

  • $10M - $25M

    It Works Group's revenue is estimated to be in the range of $10M - $25M

Company Leadership

  • Cfo at It Works Group
    M. B.
    Cfo
    Mobile Phone
  • Head Of Planning & Buying at It Works Group
    N. K.
    Head Of Planning & Buying
    Mobile Phone
  • Founder at It Works Group
    E. D.
    Founder
    Mobile Phone
  • Owner at It Works Group
    J. R.
    Owner
    Mobile Phone
  • Epr Specialist at It Works Group
    D. B.
    Epr Specialist
    Mobile Phone

Employee Directory

  • Mediaplanerin Programmatic Dooh at It Works Group
    P. K.
    Mediaplanerin Programmatic Dooh
    Mobile Phone
  • Mediaplanner at It Works Group
    V. O. N.
    Mediaplanner
    Mobile Phone
  • System Und Netzwerkadministrator at It Works Group
    T. P.
    System Und Netzwerkadministrator
    Mobile Phone

Ready to create more pipeline?

Get a demo and discover why thousands of SDR and Sales teams trust LeadIQ to help them build pipeline confidently.

Ready to create more pipeline?

Get a demo and discover why thousands of SDR and Sales teams trust
LeadIQ to help them build pipeline confidently.

© LeadIQ, Inc. All rights reserved.