Sustainability Driven ITC Limited is a sustainability exemplar, being carbon, water, and solid waste recycling positive. This focus presents opportunities for partnership with environmentally conscious clients looking to align with sustainable brands.

Diversification Expansion Recent expansions into launching meat-free products, luxury fragrances, and partnerships in the drone industry showcase ITC's diversification strategy. This diversification opens up avenues to target new markets and cater to evolving consumer preferences.

Innovative Campaigns ITC Limited's engaging campaigns for its products like ITC Engage featuring popular celebrities provide visibility and market buzz. Leveraging such innovative marketing strategies can attract a wider consumer base and drive product sales.

Global Market Entry The launch of a Sri Lankan property and partnership with the Inland Waterways Authority of India indicate ITC's focus on expanding internationally. This presents opportunities for exploring new markets, establishing global partnerships, and enhancing brand presence on a global scale.

Technological Advancements ITC incorporates a robust tech stack including SAS, GitHub, and Google Cloud, showcasing a tech-savvy approach. Leveraging these technologies can streamline operations, improve customer engagement, and create opportunities for digital product offerings and services.