Niche Market Focus As a highly specialized plastic surgery practice with a small team, Dr. Wethe offers personalized patient care, presenting an opportunity to provide tailored marketing solutions, patient engagement tools, and medical marketing services to enhance patient acquisition and retention efforts.

Digital Presence Enhancement With an active online presence utilizing platforms like YouTube, Google Analytics, and Constant Contact, there is potential to expand digital marketing strategies and patient communication channels, increasing visibility and patient engagement.

Technology Adoption The use of modern technology such as Google Fonts API and Mustache indicates openness to digital tools; sales opportunities could include healthcare IT solutions, patient management software, or digital marketing platforms tailored for small practices.

Growth Potential Operating in a competitive market alongside large health systems like Kaiser Permanente and Providence Health, Dr. Wethe could benefit from business development services focused on differentiating small practices and expanding service offerings.

Financial Opportunities With revenues under one million dollars, there is significant potential for sales of practice management solutions, financial planning, or revenue cycle management services aimed at growing private medical practices.