Market focus Target gas utilities in the US and Canada with a proven track record of integrity management software to expand penetration beyond current client base and explore cross-sell opportunities within adjacent utility sectors that require risk-informed asset management.

Financial scale Leverage mid-market revenue size (50M-100M) to position JANA as a cost-effective, enterprise-grade solution for mid-sized utilities seeking robust risk modeling without the complexity of larger incumbents, highlighting fast ROI and scalable deployment.

Technology readiness Highlight cloud-native capabilities and modern tech stack (Azure, Kubernetes, automation tooling) to engage IT and security leaders at target utilities, proposing scalable, secure, and compliant deployments with ongoing support.

Partnership value Emphasize the JANA Way of lasting partnerships and risk-informed asset management to differentiate from competitors, offering collaborative expansion plans, customer success, and long-term roadmap alignment to secure multi-year contracts.

Analyst and peers signals Position against similar players with comparable revenue and headcount (for example, firms like EcoSure/Lobster Ink, Duoline Technologies) to craft competitive proposals, case studies, and references that demonstrate stability, reliability, and tangible pipeline safety outcomes.