Jaquet Droz
Retail Luxury Goods and JewelryNeuchâtel, Switzerland11-50 Employees
Jaquet Droz is a Swiss luxury watch brand rooted in artisanal craftsmanship within the retail luxury goods and jewelry sector. Based in La Chaux-de-Fonds, Neuchâtel, the company traces its origins to 18th-century master watchmaker Pierre Jaquet-Droz and has sustained that heritage for more than 280 years. It joined the Swatch Group in 2000 and, in 2010, moved to an Atelier de Haute Horlogerie in La Chaux-de-Fonds to meet rising demand and growth targets. The customer base comprises luxury watch collectors and connoisseurs who value technical artistry and storytelling in timepieces, including automaton models and limited-edition Ateliers d’Art pieces. A recent development is the January 2024 introduction of two new Charming Bird editions, continuing the brand’s tradition of unique singing-bird watches.