Heritage premium Leverage Jaquet Droz’s rich centuries-old craftsmanship and Swatch Group backing to position limited editions and automaton pieces as ultra-premium gifts for high-net-worth clients and corporate gifting programs.

Automaton leverage Highlight the brand’s signature automaton timepieces and the Dragon Automaton as opportunities to upsell exclusive, storytelling-driven collections to collectors and luxury retailers seeking standout showpieces.

Limited editions Capitalize on Ateliers d’Art and other limited-run editions to create exclusive launch events, concierge shopping experiences, and white-glove sales channels for affluent customers.

Digital commerce Integrate SAP, Microsoft Azure capabilities and iCIMS-driven talent and CRM data to optimize omnichannel sales, personalized outreach, and a seamless luxury customer journey across online and in-store experiences.

Global luxury partnerships Explore collaborations with high-end retailers, boutique watchmakers, and experiential brands to expand distribution, co-branded events, and cross-promotions targeting collectors and gift buyers in key markets.