Insights

Strategic Partnerships Recent Nexgrill partnership and $50k BBQ Competition tie-in present a clear avenue for cross-promotional opportunities, co-branded campaigns, and retail channel expansion with grilling enthusiasts and professional pitmasters.

High-Value Target Premium, all-natural hardwood charcoal and dense burn performance position Jealous Devil as a top-tier brand appealing to upscale retailers, specialty BBQ stores, and chef-grade kitchens seeking quality and reliability.

Diverse Revenue Product mix includes charcoal products, firelogs, rubs, and sauces, indicating multiple entry points for upsell and bundle deals, as well as potential expansion into seasoning subscriptions or gift sets.

Digital Commerce Active ecommerce stack and payment options (Squarespace, WooCommerce, Apple Pay, PayPal, Klaviyo) enable targeted digital marketing, A/B testing, and personalized promotions to boost online sales and customer retention.

Growth Readiness Revenue in the mid seven figures with a lean team (11-50 employees) suggests scalability potential through channel partnerships, expanded distribution, and targeted B2B sales to foodservice and specialty retailers.

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Jealous Devil Tech Stack

Jealous Devil uses 8 technology products and services including Squarespace Commerce, WooCommerce, Mailchimp, and more. Explore Jealous Devil's tech stack below.

Jealous Devil's Email Address Formats

Jealous Devil uses at least 1 email format:
Jealous Devil Email FormatsExamplePercentage
First@jealousdevil.comJohn@jealousdevil.com
100%

Frequently Asked Questions

What is Jealous Devil's official website and social media links?

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Jealous Devil's official website is jealousdevil.com and has social profiles on LinkedIn.

How much revenue does Jealous Devil generate?

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As of August 2026, Jealous Devil's annual revenue is estimated to be $1M - $10M.

What is Jealous Devil's NAICS code?

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Jealous Devil's NAICS code is 722 - Food Services and Drinking Places.

How many employees does Jealous Devil have currently?

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As of August 2026, Jealous Devil has approximately 16 employees across 3 continents, including North America, South America and Asia. Key team members include Head Of Logistics: K. F., Co Founder: R. F. and Co Founder: B. Y. Explore Jealous Devil's employee directory with LeadIQ.

What industry does Jealous Devil belong to?

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Jealous Devil operates in the Food and Beverage Services industry.

What technology does Jealous Devil use?

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Jealous Devil's tech stack includes Squarespace Commerce, WooCommerce, Mailchimp, Google Cloud, Klaviyo, Apple Pay, PayPal and Piwik.

What is Jealous Devil's email format?

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Jealous Devil's email format typically follows the pattern of First@jealousdevil.com. Find more Jealous Devil email formats with LeadIQ.

When was Jealous Devil founded?

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Jealous Devil was founded in 2012.
Jealous Devil logo

Jealous Devil

Food and Beverage ServicesCalifornia, United States11-50 Employees

Jealous Devil is a small- to mid-sized food and beverage services company based in Hermosa Beach, California. It produces all-natural hardwood fuels—lump and briquet charcoal and firelogs—along with BBQ rubs and sauces, with packaging noted for its multifunctionality. The fuels are made from 100% natural hardwood with no chemicals or fillers and are designed to burn hotter and longer with minimal sparks, while the company collaborates with pitmaster Harry Soo on a line of seasonings.
It targets barbecue enthusiasts and professional cooks seeking high-density, clean-burning fuel and quality flavor options. In April 2023, Nexgrill Industries partnered with Jealous Devil to support a $50,000 barbecue competition.

Section iconCompany Overview

NAICS Code
722 - Food Services and Drinking Places
Founded
2012
Employees
11-50

Section iconFunding & Financials

  • $1M - $10M

    Jealous Devil's revenue is estimated to be in the range of $1M - $10M

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