Legacy focus Leverage long-standing expertise as the original Jones and Lamson optical comparator since 1919 to position as a trusted retrofit and calibration partner for older equipment fleets.

Small team, specialized Target manufacturers with small to mid-size metrology needs; emphasize high-touch, customized remanufacturing and upgrade services that fit a lean, agile supplier profile.

Service expansion Highlight factory remanufacturing, upgrade, retrofit and cross-brand calibration capabilities to capture customers seeking single-source maintenance and lifecycle extension for optical comparators.

Strategic tech stack Position as a flexible, cost-efficient tech-enabled shop using accessible tools for project management, documentation, and customer communication to support remote or regional service delivery.

Growth indicators Note revenue range and competitive landscape with larger players; identify opportunities to upsell new optics, lenses, and accessories to existing users or to buyers adopting modernized measurement solutions.