Insights

European Expansion Jollyroom is a Nordic leader expanding into Europe with a proven growth trajectory and a broad cross-border customer base. This presents a sales opportunity for end-to-end cross-border e-commerce enablement, including localization, multi-country payments, tax and compliance support, and localized marketing to accelerate European market entry.

Fulfillment Optimization With Europe’s largest logistics center in Gothenburg and a stock portfolio valued above SEK 400 million supporting a 500-strong workforce, there is a strong case for advanced fulfillment optimizations. Propose warehousing automation, inventory planning, and last-mile/logistics partnerships to improve delivery speed and operating margins as they scale.

Marketing Synergy Jollyroom already leverages social and performance marketing channels (Instagram, TikTok, YouTube, Criteo, Emarsys) and a customer-service stack (Freshdesk). There is an opportunity to deepen marketing tech integrations and managed services for omnichannel campaigns, personalized messaging, and efficient customer care to lift conversion and retention.

Growth Partnerships With 1.6 million customers and founders with deep Nordic e-commerce experience, Jollyroom is primed for growth partnerships across Europe. Opportunities include cross-border payments, regional loyalty programs, influencer partnerships, and distribution/channel partnerships to sustain rapid expansion.

Data Driven Growth A data-driven, growth-focused leadership and track record position Jollyroom well for analytics-led scale. Selling opportunities include analytics and BI, demand forecasting, pricing optimization, and assortment planning to optimize readiness for multi-market expansion and promotional calendars.

Similar companies to Jollyroom

Jollyroom Tech Stack

Jollyroom uses 8 technology products and services including Instagram, Criteo, iCIMS, and more. Explore Jollyroom's tech stack below.

  • Instagram
    Advertising
  • Criteo
    Advertising
  • iCIMS
    Applicant Tracking Systems
  • TikTok
    Audio, Video, Graphics
  • GDPR
    Certificates
  • Freshworks Freshdesk
    Help Desk Software
  • Emarsys
    Marketing Automation
  • YouTube
    Video Players

Media & News

Jollyroom's Email Address Formats

Jollyroom uses at least 1 format(s):
Jollyroom Email FormatsExamplePercentage
First.Last@jollyroom.seJohn.Doe@jollyroom.se
91%
Last@jollyroom.seDoe@jollyroom.se
6%
First@jollyroom.seJohn@jollyroom.se
2%
First.Middle@jollyroom.seJohn.Michael@jollyroom.se
1%

Frequently Asked Questions

Where is Jollyroom's headquarters located?

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Jollyroom's main headquarters is located at 111 Sörredsvägen Gothenburg, Västra Götaland Sweden. The company has employees across 5 continents, including EuropeAsiaNorth America.

What is Jollyroom's phone number?

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You can contact Jollyroom's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is Jollyroom's official website and social media links?

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Jollyroom's official website is jollyroom.se and has social profiles on LinkedIn.

What is Jollyroom's SIC code NAICS code?

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Jollyroom's SIC code is 4899 - Communications Services, Not Elsewhere Classified NAICS code is 44-45 - Retail Trade.

How many employees does Jollyroom have currently?

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As of June 2026, Jollyroom has approximately 335 employees across 5 continents, including EuropeAsiaNorth America. Key team members include Cto: E. N.Chief Operating Officer: E. N.Chief Marketing Officer: A. E.. Explore Jollyroom's employee directory with LeadIQ.

What industry does Jollyroom belong to?

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Jollyroom operates in the Retail industry.

What technology does Jollyroom use?

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Jollyroom's tech stack includes InstagramCriteoiCIMSTikTokGDPRFreshworks FreshdeskEmarsysYouTube.

What is Jollyroom's email format?

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Jollyroom's email format typically follows the pattern of First.Last@jollyroom.se. Find more Jollyroom email formats with LeadIQ.

When was Jollyroom founded?

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Jollyroom was founded in 2010.

Jollyroom

RetailVästra Götaland, Sweden201-500 Employees

Jollyroom AB is a Swedish online retailer founded in 2010 and based in Gothenburg, Västra Götaland. The company focuses on products for children aged 0 to 12 and for pregnant customers, offering a broad online assortment, an accessible webshop, fast delivery, and knowledgeable customer service. Jollyroom serves more than 1.6 million customers and operates across Nordic and European markets through multiple online stores including jollyroom.se, jollyroom.no, jollyroom.dk, jollyroom.fi, jollyroom.de, and jollyroom.at. In Gothenburg’s Sörred district, the company runs Europe’s largest logistics center, along with offices and a showroom. The workforce numbers around 500 employees, with about 300 full-time and the remainder on flexible schedules; the founders have worked in e-commerce since 1996 and previously contributed to the development of several Nordic online retailers.

Section iconCompany Overview

Headquarters
111 Sörredsvägen Gothenburg, Västra Götaland Sweden
Phone number
SIC Code
4899 - Communications Services, Not Elsewhere Classified
NAICS Code
44-45 - Retail Trade
Founded
2010
Employees
201-500

Section iconMedia & News

Section iconFunding & Financials

  • $1M$10M

    Jollyroom's revenue is estimated to be in the range of $1M$10M

Section iconFunding & Financials

  • $1M$10M

    Jollyroom's revenue is estimated to be in the range of $1M$10M

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