Large adoption JumpForward serves over 200 collegiate athletic departments and sustains a high 99% renewal rate since 2009, signaling strong customer loyalty and a broad user base to target with upsell or expansion opportunities.

Cross-department reach Product usage spans multiple roles across athletics departments (ADs, business offices, coaches, compliance, financial aid, development, marketing, ticketing, equipment managers), presenting numerous upsell paths within existing institutions through department-wide expansions.

Acquisition history Acquired by ACTIVE Network in 2016, which may influence channel strategies, integration opportunities, and potential alignment for cross-sell of complementary solutions within a larger corporate portfolio.

Financial footprint Revenue range of 10 to 25 million positions JumpForward as a mid-market software player with scalable needs, offering opportunities for larger contracts, enterprise features, and long-term renewal-based ARR growth.

Tech footprint Tech stack includes enterprise tools and analytics platforms (Microsoft ASP.NET, SiteCatalyst, Tealium) suggesting potential for modern integrations, data-driven features, and analytics partnerships to enhance product value for athletic departments.