Institutional reach JumpForward serves over 200 collegiate athletic departments and covers multiple roles across athletics operations, indicating a broad install base and potential for cross-department upsell within existing customers.

High renewal signal A 99% renewal rate since 2009 signals strong product value and customer satisfaction, suggesting expansions and add-on opportunities within current accounts rather than new-client acquisition.

Acquisition leverage Active Network's acquisition of JumpForward could open cross-sell paths to Active Network's client base and enable bundled offerings across adjacent software needs in athletics and event management.

Full-suite footprint JumpForward products are used across a wide range of departments (ADs, compliance, finance, coaching, development, admissions, etc.), presenting opportunities to bundle modules and increase average revenue per client.

Growth cue Revenue range and comparable peers indicate a mid-market footprint with substantial headroom for upsell into larger athletic programs and expanding adoption within multi-department campuses.