Just Invest, LLC Employee Directory
Investment ManagementCalifornia, United States11-50 Employees
Just Invest, LLC is a California-based investment management firm that provides technology-enabled solutions for financial advisors to manage client portfolios more efficiently. The platform focuses on transparency and control, enabling advisors to tailor investments with tax optimization, factor tilts, and ESG customization. This approach supports highly personalized investment solutions aimed at meeting individual client needs within a modern advisory framework. Headquartered in Oakland, the company was founded in 2016 by Alan Cummings, Jonathan Hudacko, and Vijay Rao, whose combined experience spans finance and technology. In 2021, Just Invest partnered with PGIM to launch PGIM Quant Select, a separately managed account service that allows registered investment advisors to build customized portfolios around standard factor strategies, ESG considerations, and tax management. The firm operates in the investment management industry with a focus on empowering advisory professionals to deliver tailored outcomes for their clients.