Insights

Growing Member Base Just Play has an expanding community with over 25,000 members and 4,000 weekly players across multiple major Australian cities, representing a strong market presence and potential for increasing user engagement and revenue streams.

Technology-Driven Platform The company's innovative use of a dedicated technology platform to simplify team registration, game management, and player communication offers opportunities to introduce advanced features or integrations for more seamless user experiences and upselling complementary services.

Market Penetration With partnerships spanning private venues, universities, local councils, and sporting organizations, Just Play is well-positioned to expand into new markets and venues, providing tailored social sport experiences or customized solutions for different community segments.

Revenue Potential Generating between one and ten million dollars in revenue with a sizable user base, Just Play presents opportunities for targeted premium services, advertising, sponsorships, or subscription models to increase profitability.

Expansion Opportunities There is potential to scale operations further by leveraging similar tech and service models to other regions or sports, as well as expanding into related areas such as corporate team-building activities or wellness programs, to diversify income sources.

Similar companies to Just Play

Just Play Tech Stack

Just Play uses 8 technology products and services including C3.js, Cloudflare CDN, Google Workspace, and more. Explore Just Play's tech stack below.

  • C3.js
    Charting
  • Cloudflare CDN
    Content Delivery Network
  • Google Workspace
    Email
  • React
    Javascript Frameworks
  • jQuery
    Javascript Libraries
  • HSTS
    Security
  • Google Tag Manager
    Tag Management
  • Google Analytics
    Web Analytics

Media & News

Just Play's Email Address Formats

Just Play uses at least 1 format(s):
Just Play Email FormatsExamplePercentage
First@justplay.com.auJohn@justplay.com.au
50%
First@justplay.com.auJohn@justplay.com.au
50%

Frequently Asked Questions

Where is Just Play's headquarters located?

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Just Play's main headquarters is located at PO Box 2375, Richmond, VIC 3121, AU. The company has employees across 5 continents, including OceaniaNorth AmericaEurope.

What is Just Play's official website and social media links?

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Just Play's official website is justplay.com.au and has social profiles on LinkedIn.

What is Just Play's NAICS code?

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Just Play's NAICS code is 7112 - Spectator Sports.

How many employees does Just Play have currently?

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As of October 2025, Just Play has approximately 16 employees across 5 continents, including OceaniaNorth AmericaEurope. Key team members include Head Of Operations: C. C.Co-Founder And Director: D. A.. Explore Just Play's employee directory with LeadIQ.

What industry does Just Play belong to?

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Just Play operates in the Spectator Sports industry.

What technology does Just Play use?

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Just Play's tech stack includes C3.jsCloudflare CDNGoogle WorkspaceReactjQueryHSTSGoogle Tag ManagerGoogle Analytics.

What is Just Play's email format?

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Just Play's email format typically follows the pattern of First@justplay.com.au. Find more Just Play email formats with LeadIQ.

When was Just Play founded?

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Just Play was founded in 2013.

Just Play

Spectator SportsAustralia11-50 Employees

Our mission is simple: to make it easy for anyone to play social sport. At Just Play we believe the social sport industry needs reinvention. Imagine if you tried to join your local gym / yoga studio or pilates class and they told you to go away, organise 7 friends and come back. That's still the case with social sport in 2022.... but we're changing it.

We have built our own technology platform to re-imagine the player experience. We are focused on the player and aim to make traditionally team based social sport accessible to everyone. When you play sport with us we look after the team registration, uniforms, game reminders, fill-in players and all the admin required with managing a social team.

We currently have 25,000+ members, 4,000+ weekly players and 150+ venues across Melbourne, Sydney, Brisbane, Perth & Adelaide. We deliver our product via our network of private facilities, universities, local councils and state sporting organisations.

We think that sport is perfect for creating positive relationships, getting active and having a fun social activity to look forward to each week. We don’t think you should need a whole team of 6 or 7 friends to get started.

Want to play but don't have a team? We have some friendly teammates for you.

Section iconCompany Overview

Headquarters
PO Box 2375, Richmond, VIC 3121, AU
NAICS Code
7112 - Spectator Sports
Founded
2013
Employees
11-50

Section iconMedia & News

Section iconFunding & Financials

  • $1M$10M

    Just Play's revenue is estimated to be in the range of $1M$10M

Section iconFunding & Financials

  • $1M$10M

    Just Play's revenue is estimated to be in the range of $1M$10M

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