Diverse Student Body Kaplan Business School attracts students from over 90 nationalities, offering a rich multicultural environment that appeals to international students. This diversity presents opportunities for specialized recruitment and partnership programs targeting global markets.

Expansion Partnerships The university's partnership with the University of Adelaide to open a Melbourne campus indicates a growth strategy through collaborations. Sales efforts could focus on building relationships with higher education institutions seeking joint ventures or expansion support.

Award-Winning Reputation Recently recognized as Business School of the Year at The PIEoneer Awards, Kaplan enhances its credibility and attractiveness to prospective students, which can be leveraged to promote additional educational products or service offerings.

Tech-Savvy Environment Utilizing advanced technology stacks including Adobe, React, and Microsoft tools, KBS demonstrates a commitment to modern, innovative learning environments—opportunities exist to provide tailored EdTech solutions or digital marketing services.

Financial Scale With an annual revenue between $50M and $100M and a sizable employee base, there is potential for targeted B2B initiatives, including enterprise solutions, consulting, or tailored educational content collaborations to support scalability and operational efficiency.