Broaden Regional Reach Kendal Signs has established a strong presence in Central Florida with coverage extending to major cities such as Orlando, Tampa, and Daytona Beach. There's potential to expand marketing efforts and outreach strategies to dominate other regional markets nationally, attracting more franchise and corporate clients seeking reliable signage solutions.

Target Franchise Clients With a focus on partnering with small to medium-sized franchises and a history of serving high-profile locations, Kendal Signs can further leverage its expertise to attract new franchise brands and retail chains looking for customized signage. Tailored sales pitches highlighting our project management and quality assurance could resonate well with these prospects.

Enhance Digital Marketing Utilizing its current tech stack, including Google Maps and modern web tools, Kendal Signs can optimize its digital presence to attract larger corporate clients by showcasing its successful projects nationally. Developing case studies or online portfolios emphasizing durability, compliance, and regional projects can serve as strong sales tools.

Leverage Compliance Credentials Being a Florida-registered sign contractor and MET Labs approved manufacturer gives Kendal Signs compliance advantages with industrial and commercial clients seeking reliable, UL-compliant signage solutions. Emphasizing these certifications in sales conversations can differentiate the company from competitors and build trust with higher-end clients.

Upsell Custom and Industrial Signage Given the company's manufacturing capabilities and wide client base, there are opportunities to upsell additional signage services, including custom branding, industrial signs, and ongoing maintenance contracts. Approaching existing clients with bundled service offerings could increase revenue per client and foster loyalty.