Regional focus Target near-market opportunities within a 75-mile radius around Columbus, Ohio, where Kendrick Excavating already operates, as potential repeat clients for commercial develop infrastructure projects.

Public-Private bidding Leverage experience serving both private and public sector projects to pursue RFPs and negotiated work with municipalities and developers seeking reliable on-time, on-budget excavating and earthwork partners.

Mid-market suited Position Kendrick as a cost-efficient, high-quality option for small to mid-sized projects given its revenue range and employee count, appealing to clients who require hands-on management and safety without enterprise-scale overhead.

Safety + reliability Emphasize the company’s commitment to on-time, on-budget delivery with strong workmanship and safety to win clients who prioritize risk management and project predictability.

Tech-enabled Highlight basic digital presence and analytics tooling as a foundation to improve project tracking, reporting for clients, and potential digital marketing campaigns to generate targeted leads in the construction segment.