Niche Market KERISMA specializes in versatile knitwear designed for creative and free-spirited women, indicating a focus on a niche segment within the fashion industry that values unique, consciously crafted apparel.
Family-Driven Brand The company is family-owned and operated, with a passionate team including design, management, and logistics specialists, enabling a personalized brand story that can appeal to loyal customers and partners seeking authentic collaborations.
Digital Presence Utilizing platforms like Squarespace, WordPress, and Mailchimp, KERISMA maintains a strong online footprint, offering multiple channels for marketing, customer engagement, and e-commerce that can be leveraged for targeted sales initiatives.
Product Launches Recent release of the Autumn/Winter 2024 collection demonstrates active product innovation, presenting opportunities for sales expansion through seasonal campaigns, partnerships, and influencer collaborations.
Growth Potential With revenues estimated between $1M and $10M and a small but dedicated team, there exists potential for scaled sales efforts, especially by expanding distribution channels, increasing brand awareness, and leveraging their reputation for sustainable, unique knitwear.