Insights

Market Leadership Key Group is a leading player in the UK retirement finance sector, with a strong presence in the equity release market and a mission to expand the market size through innovative products and high standards of advice, offering significant opportunities for partnerships or product integration.

Growing Customer Base With over 22 years of experience and helping clients release over £5 billion in equity, Key Group has developed a large, active customer base and an extensive advisory network that can be leveraged for cross-selling additional financial products or services targeted at the over-50s demographic.

Technology Adoption Key Group's tech stack, including Azure DevOps, Jira, Office 365, and Google services, indicates an innovative and digitally capable organization, which presents opportunities for developing digital financial solutions or collaborative fintech integrations.

Leadership Stability Recent appointment of a new CFO signifies strategic leadership and potential expansion plans, making this an opportune time to engage with their decision-makers and explore joint ventures or service collaborations aligned with their growth ambitions.

Industry Positioning As one of the UK’s largest private employers in Preston with multiple awards, Key Group has a reputable standing that can facilitate introductions to key industry stakeholders and support the rollout of new products or services within the mature retirement market.

Key Group Tech Stack

Key Group uses 8 technology products and services including Atlassian, Azure DevOps, Atlassian Jira, and more. Explore Key Group's tech stack below.

  • Atlassian
    Application Development & Management
  • Azure DevOps
    Devops
  • Atlassian Jira
    Issue Trackers
  • core-js
    Javascript Libraries
  • Office 365
    Office Suites
  • Windows 7
    Operating Systems
  • Windows Phone
    Programming Languages
  • Google
    Search Engines

Key Group's Email Address Formats

Key Group uses at least 2 format(s):
Key Group Email FormatsExamplePercentage
First.Last@krgroup.co.ukJohn.Doe@krgroup.co.uk
97%
First.Middle@krgroup.co.ukJohn.Michael@krgroup.co.uk
3%

Frequently Asked Questions

Where is Key Group's headquarters located?

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Key Group's main headquarters is located at Baines House,, 4 Midgery Court, Fulwood, Preston, PR2 9ZH, GB. The company has employees across 6 continents, including EuropeNorth AmericaAsia.

What is Key Group's official website and social media links?

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Key Group's official website is wearekeygroup.co.uk and has social profiles on LinkedIn.

What is Key Group's NAICS code?

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Key Group's NAICS code is 52 - Finance and Insurance.

How many employees does Key Group have currently?

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As of October 2025, Key Group has approximately 501 employees across 6 continents, including EuropeNorth AmericaAsia. Key team members include Chief Compliance & Risk Officer: C. A.Chief Compliance Officer: N. S.Head Of People: K. D. M. A. C.. Explore Key Group's employee directory with LeadIQ.

What industry does Key Group belong to?

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Key Group operates in the Financial Services industry.

What technology does Key Group use?

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Key Group's tech stack includes AtlassianAzure DevOpsAtlassian Jiracore-jsOffice 365Windows 7Windows PhoneGoogle.

What is Key Group's email format?

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Key Group's email format typically follows the pattern of First.Last@krgroup.co.uk. Find more Key Group email formats with LeadIQ.

When was Key Group founded?

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Key Group was founded in 1998.

Key Group

Financial ServicesUnited Kingdom501-1000 Employees

Pioneers in the equity release market, Key Group is on a mission to be the UK’s leading retirement finance expert, focused on helping people finance a better retirement. 

Celebrating its 22nd anniversary in 2021, the Group has helped customers release more than £5 billion worth of equity from their properties.
 
Evolving to meet the financial needs of the increasing over-50s market, brands within the Key Group umbrella two of the UK’s leading equity release advisers (Key and The Equity Release Experts), one of the largest equity release lenders (more2life), and leading later life service provider (Air Group).

At the heart of Key Group is the commitment to grow the size of the equity release market, continue to help develop advice standards across the industry, support the growing number of equity release advisers active in the sector and innovate through the development of new retirement lending products.

The Group is proud to be one of the largest private employers in Preston and currently employees over 100+ field-based advisers providing support to a fast growing client base across the UK. The Key Group brands have now gathered over 100 industry and consumer awards since launch.

Follow us on LinkedIn to explore our latest career opportunities across our brands, as well as updates on our corporate activities. https://www.krgroup.co.uk/careers/

Section iconCompany Overview

Headquarters
Baines House,, 4 Midgery Court, Fulwood, Preston, PR2 9ZH, GB
NAICS Code
52 - Finance and Insurance
Founded
1998
Employees
501-1000

Section iconFunding & Financials

  • $250M$500M

    Key Group's revenue is estimated to be in the range of $250M$500M

Section iconFunding & Financials

  • $250M$500M

    Key Group's revenue is estimated to be in the range of $250M$500M

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