KGC Employee Directory
Market ResearchFlorida, United States0-1 Employees
KGC is a qualitative research firm focused on healthcare-related markets, including pharmaceuticals, medical devices, diagnostics, biotech, and hospital systems. The company aims to deliver high-quality, high-value insights that help clients make more informed business decisions by understanding customers’ opinions, perceptions, beliefs, and attitudes through a combination of established methods and newer qualitative approaches. Based in Sarasota, Florida, KGC operates with a small team and emphasizes supporting projects across the product lifecycle, from pre-launch positioning to marketing optimization and later-stage growth. The firm positions itself within the market research industry as an early adopter of innovative qualitative techniques, offering expertise across healthcare sectors such as long-term care and hospital networks, and serving organizations seeking in-depth, qualitative guidance on brand or product strategy.