Insights

Scale opportunity Kid y Calçados operates with 201-500 employees and runs two manufacturing parks, indicating a large production capacity. This suggests potential for bulk footwear供应, private label collaborations, and wholesale partnerships to scale distribution across multiple channels.

Innovation edge Collaborations with IBTeC and a suite of proprietary technologies such as Respi-tec, antimicrobial insoles, growth timing insoles, machine-washable footwear, balance tech, and anti-tie solutions highlight a strong focus on product differentiation. This provides openings for premium material sourcing, tech-enabled retail storytelling, and partnerships around product showcases or licensing.

Omnichannel footprint The tech stack includes Magento, Shopify, WhatsApp Business, and PayPal, indicating readiness for multi-channel e-commerce and direct-to-consumer initiatives. Opportunities exist to optimize B2B wholesale portals, streamline cross-border sales, and expand D2C collaborations.

Large revenue engine With estimated revenue between $500M and $1B and a headcount exceeding 2000 across manufacturing facilities and staff, there is substantial scale for distributors, logistics partnerships, and co-branded campaigns to reach broader markets in Brazil and potentially neighboring regions.

Growth potential A broad product portfolio of over 30 lines, 210 models, and 1200 color variations indicates numerous SKU opportunities. Sales teams can target tier-1 and tier-2 retailers with diversified assortments, seasonal launches, and customization programs for retailers seeking differentiated kid footwear.

Similar companies to Kidy Calçados

Kidy Calçados Tech Stack

Kidy Calçados uses 8 technology products and services including Hotjar, Amazon Web Services, Magento, and more. Explore Kidy Calçados's tech stack below.

Kidy Calçados's Email Address Formats

Kidy Calçados uses at least 2 email formats:
Kidy Calçados Email FormatsExamplePercentage
First.Last@kidy.com.brJohn.Doe@kidy.com.br
67%
First@kidy.com.brJohn@kidy.com.br
33%

Frequently Asked Questions

What is Kidy Calçados's official website and social media links?

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Kidy Calçados's official website is kidy.com.br and has social profiles on LinkedIn.

How much revenue does Kidy Calçados generate?

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As of October 2026, Kidy Calçados's annual revenue is estimated to be $500M - $1B.

What is Kidy Calçados's NAICS code?

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Kidy Calçados's NAICS code is 42 - Wholesale Trade.

How many employees does Kidy Calçados have currently?

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As of October 2026, Kidy Calçados has approximately 476 employees across 2 continents, including South America and North America. Key team members include Co Founder: R. G., Gerente De Ti E Canais Digitais (d2c): V. P. G. and Gerente De Vendas Regional: E. C. Explore Kidy Calçados's employee directory with LeadIQ.

What industry does Kidy Calçados belong to?

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Kidy Calçados operates in the Wholesale industry.

What technology does Kidy Calçados use?

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Kidy Calçados's tech stack includes Hotjar, Amazon Web Services, Magento, Shopify, SendGrid, Tawk.to, WhatsApp Business and PayPal.

What is Kidy Calçados's email format?

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Kidy Calçados's email format typically follows the pattern of First.Last@kidy.com.br. Find more Kidy Calçados email formats with LeadIQ.

When was Kidy Calçados founded?

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Kidy Calçados was founded in 1990.
Kidy Calçados logo

Kidy Calçados

WholesaleSão Paulo, Brazil201-500 Employees

Kidy Calçados is a wholesale footwear maker and brand focused on children's shoes, based in Birigui in the São Paulo region of Brazil. Founded on August 17, 1990, by Sérgio Gracia and his brother Ricardo Gracia, it has grown into one of the country’s largest players in kids’ footwear. The group operates two manufacturing facilities, in Birigui and Três Lagoas, and offers a portfolio with more than 30 product lines, including 210 models and over 1,200 color variations. The description notes the organization employs more than 2,000 people, reflecting its scale in manufacturing and distribution.

In collaboration with IBTeC, Kidy develops technologies intended to support healthy foot development in children. The portfolio includes features that improve breathability, odor control, and ease of washing, reflecting its focus on practical benefits for young wearers.

Section iconCompany Overview

NAICS Code
42 - Wholesale Trade
Founded
1990
Employees
201-500

Section iconFunding & Financials

  • $500M - $1B

    Kidy Calçados's revenue is estimated to be in the range of $500M - $1B

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