Niche Market Target high-end cake and event catering opportunities tied to celebrations and corporate events given the focus on weddings, anniversaries, birthdays, showers, and designer cakes.

Brand Leverage Capitalize on celebrity and media mentions by offering co-branded promos or limited edition designs to drive prestige-led demand and partnerships with lifestyle and cooking channels.

Tech Enablement Leverage the existing WordPress and analytics setup to run targeted local campaigns, SEO for bakery and custom cake services, and retargeting ads to capture interest from event planners and brides-to-be.

Scale Potential Explore franchises or partnerships with larger bakery brands or drive-through/event pop-ups to increase reach while maintaining artisanal design services for special events.

Financial Fit Position as a premium but scalable event-focused dessert provider with tiered pricing for weddings and corporate events to attract mid-market budgets and multi-event contracts.