Community Engagement KOLD 13 News actively partners with local organizations like Casino Del Sol, highlighting community service and involvement, which indicates opportunities to offer local advertising, sponsorships, or community-focused promotional campaigns.
Digital Innovation With recent launches such as the 'Keys to the Dream' series and hiring digital producers, KOLD is investing in digital content and multimedia storytelling, presenting opportunities for digital marketing solutions, content monetization services, or advanced analytics tools.
Technological Infrastructure The company utilizes a diverse tech stack including Google Publisher Tag, AMP, and social media integrations, making it receptive to offering ad tech enhancements, website optimization services, or social media growth tools to improve audience engagement.
Financial Scale With revenue estimated between fifty and one hundred million dollars, KOLD has a significant budget for strategic partnerships, technology upgrades, and innovative media solutions, signaling potential for multi-faceted service offerings.
Market Position As a long-established CBS affiliate with additional affiliations like Fox, KOLD holds a strong regional presence in Southern Arizona, suggesting opportunities in local advertising packages, brand partnerships, and regional content distribution collaborations.