Niche Kitchen Kookpunt specializes in high-quality cookware and appliances with over fifty years of expertise, presenting a premium opportunity to upsell expert-grade tools and exclusive brands to serious hobbyists and professional cooks.

Omnichannel Strong presence both in-store in Rotterdam and an extensive web shop, enabling multi-channel sales approaches such as in-person demonstrations, bundles, and online promotions to drive cross-channel purchases.

Specialist teams Each department has dedicated specialists, creating a personalized sales funnel for customers seeking high-end equipment, custom recommendations, and after-sales service that can be leveraged for higher-ticket add-ons and maintenance plans.

Tech enabled Website and marketing tech stack include Google Analytics Enhanced Ecommerce, Visual Website Optimizer, and tracking pixels, offering data-driven opportunities for retargeting, product bundling, and personalized promotions.

Growth potential Current revenue under 1M with a broad product range and wholesale-like appeal; potential for growth through targeted campaigns to professional kitchens, cooking schools, and foodie communities, as well as expansion of exclusive product lines or private-label opportunities.