Kraft Sports Group Employee Directory
Entertainment ProvidersMassachusetts, United States201-500 Employees
Kraft Sports + Entertainment operates as a division of The Kraft Group, coordinating marketing, sales, content development, and event operations for the New England Patriots, the New England Revolution, and Gillette Stadium. Based in Foxborough, Massachusetts, the group supports the planning and execution of major sports and entertainment events for these properties. Led by Robert Kraft and Jonathan Kraft, it has supported the regional event landscape for more than two decades. The organization employs a mid-sized workforce, reflecting its capacity to manage complex productions and partnerships. In March 2026, Kraft Sports + Entertainment announced a partnership with Bostonfwc26 to help finalize the licensing process for World Cup games to be held at Gillette Stadium in June. This development highlights its ongoing role in coordinating large-scale events in the New England area.