Digital Lending Krungsri Auto’s PromptStart digital auto lending platform enables mobile credit appraisal and online contracts, accelerating the sales funnel for both individuals and dealers. Leverage this digital capability to drive upsell across auto financing categories and streamline onboarding with partners.

Dealer Networks Supported by 43 branches and an established inventory finance product, Krungsri Auto is well positioned to deepen OEM and dealer partnerships with integrated inventory financing, dealer promotions, and co branded campaigns, especially around major automotive events.

Corporate Fleet The Fleet and Lease offering targets corporate customers; there is opportunity to expand into mid market and SME fleets, delivering bundled financing, maintenance, and long term rental programs to increase wallet share across business buyers.

Event Partnerships Active participation in events such as the Thailand International Motor Expo provides a channel to generate qualified leads, offer exclusive promotions, and secure partnerships with manufacturers, dealers, and multi brand networks.

Omnichannel Growth An omnichannel model combining branch presence, home delivery, at home pricing, and digital analytics supports targeted marketing and cross sell campaigns across consumer and business segments, enabling faster conversion and personalized financing offers.