Community Engagement KSBY actively partners with local organizations such as food banks, toy drives, and healthcare providers, presenting opportunities to offer targeted sponsorships, community-focused advertising campaigns, and social responsibility initiatives that resonate with their local audience.

Digital Presence With a website and a tech stack including WordPress and Google Analytics, KSBY is focused on digital content delivery and audience analytics, which opens avenues for digital advertising, content sponsorships, and data-driven marketing solutions.

Recent Campaigns KSBY’s recent campaigns, such as the Book campaign and partnerships with Vitalant and Zillow Rentals, demonstrate their willingness to collaborate on cause-driven initiatives and branded content, providing opportunities for customized advertising and branding partnerships.

Funding & Revenue Generating between $50 million and $100 million in revenue indicates a substantial advertising budget, making KSBY a valuable partner for large-scale marketing campaigns, sponsorships, and multimedia advertising packages.

Local Focus As a long-standing NBC affiliate with a strong local news presence, KSBY offers targeted options for regional advertising and community-specific messaging that can effectively reach local consumers and businesses on California's Central Coast.